Here you can quickly edit SEO related data for Prodcuts, Categories, Information Pages and Manufacturers.
Keywords are ideas and topics that define what your content is about. In terms of SEO, they're the words and phrases that searchers enter into search engines, also called "search queries."
The Meta Title is the main title of the page and it appears in the Google results (SERP) when a search is made.
The Meta Title of a web page is meant to be an accurate and concise description of a page's content. Below you can see how the Meta Title looks in the browser:
TThe Meta Description is an HTML attribute that briefly describes the content of web pages. They are used on search results (SERPs) to display snippets for a given page.
The importance of Meta Descriptions for your ranking is secondary to Meta Titles. However, they display valuable information for users to see before they open a page.
Here you can see an example of the meta description tag in the SERP:
The Meta Keyword are an HTML attribute that are used to specify a set of keywords relevant to a given page.
Although Meta Keywords are no longer an important factor for Google, they have a minor contribution to ranking in other search engines like Bing and Yahoo!
H1 and H2 tags are used in the product pages. The H1 tag is used for the name of the product. The H2 tag is used as a heading of the despriction of the product.